What Is Meant by the Acronym "Price-to-Research Ratio" (PRR)?

Nov 08, 2023 By Susan Kelly

The price-to-research ratio measures the relationship between an industry's market value and its R&D expenditures (PRR). Divided by the past year's research and development expenses, we arrive at the price-to-research ratio. Return on investment in research capital is a related notion. A company's market value is calculated by dividing the number of shares in the issue by the current stock price. Although the concept of R&D expenditures may vary from industry to industry, most businesses in the same sector adhere to a similar definition of R&D expenditures.


What Can You Learn from PRR?


A financial analyst and writer, Kenneth Fisher, invented the price-to-research ratio to track and evaluate corporations' R&D spending. Fisher advises investors to look for firms with PRRs ranging from 5 to 10 and to steer clear of those with PRRs over 15. To better ensure long-term future returns, investors should search for firms with low PRRs. These companies are more likely to reinvest their present profits into R&D. To calculate a company's price-to-research ratio (PRR), one compares its market capitalization to its research and development budget.


Comparison Between PRR and PGF Model



Michael Murphy offers the price/growth flow concept as an investment expert in the technology field. The Price/Growth Flow is an attempt to identify organizations that are now making a lot of money but are also spending a lot on research and development. The growth flow may be calculated by simply taking the R&D for the past 12 months and dividing it by the number of outstanding shares.


R&D investment is supposed to compensate for poor earnings and vice versa. A company's current earnings per share may exceed its R&D expenditures if it focuses on immediate needs rather than long-term goals.


The Price-to-Research Ratio's Limitations (PRR)


Investors may identify businesses with a strong focus on R&D using the PRR and Murphy models. Still, neither one shows if the money spent on R&D has the expected impact (i.e., the successful creation of profitable products over time). To put it another way, PRR doesn't assess how well management distributes money. However, a substantial R&D expense does not ensure that new product releases or market implementations will create profits for the company in subsequent quarters.


Financial Ratios For Stock Analysis



Individual stocks can be a beneficial alternative for investors who want to go beyond investing. To begin with, you'll need to understand the fundamentals of the companies you plan to invest in. The Securities and Exchange Commission (SEC) filings are a smart start.


The Financial statements for the most recent year will be included in these filings, which will provide you with a lot of useful information. Calculating financial ratios can help you better understand the company and where its stock price is likely to go from there.


Per-share earnings (EPS)


One of the most widely-used measures in the financial world is EPS or earnings per share. For each outstanding share of stock, this statistic informs you how much profit a corporation generates per unit. Net income divided by the number of shares in issue is used to determine the company's earnings per share (EPS). For stock investors, understanding the ratio's boundaries is as essential as comprehending it. Many accounting techniques can significantly influence net income and earnings per share. Never take the profits per share (EPS) figure at face value; learn how it's calculated.


Price/earnings ratio (P/E)


Divide the stock price by earnings per share to arrive at the P/E ratio, which is another frequent metric. It's a valuation ratio that investors use to assess the value they're receiving for the price a company's stock. P/E ratios for organizations with ordinary or be lower than those for businesses that are predicted to expand at a high rate.


Return on equity (ROE)


Return on equity (ROE) is a critical statistic since it measures how much a firm earns on the money it receives from its owners. When measuring companies' effectiveness in turning their shareholders' money into additional money, this is a useful metric. Because one firm the same $1 million in profits as the other, it would be obvious which company had a superior business this year.


Debt-to-capital ratio


In addition to keeping tabs, you'll need to know how it's funded and whether it can handle the amount of debt it has. Adding debt to the company's total capital and dividing it by its total capital is one approach to look at this. As the ratio rises, so does a company's level of debt. Debt-to-capital ratios exceeding 40% generally warrant a closer examination to ensure that the firm can handle the debt load.

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